What Motivates People to Implement Behaviour Change and How Can This Knowledge Be Utilized in Coaching?
International Coach Academy
JANUARY 17, 2023
Webb and Sheeran (2006) conducted a meta-analysis of 47 experimental tests of intention-behaviour relations and found that a medium-to-large change in intention, leads to a small-to-medium change in behaviour, known as the intention-behaviour gap. Reinforcement management. Counterconditioning. Helping relationships. Self-liberation.
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