Remove Creative Thinking Remove Critical Thinking Remove Government
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Is Brainstorming a Waste of Time?

Lateral Action

But what the critics are really complaining about are formal brainstorming sessions, governed by a set of rules that originated with advertising manager Alex Faickney Osborn, in his 1963 book Applied Imagination. Lack of critical filters. But again, the research raises doubts about this.

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Seven notes for unlocking creativity in the workplace.

Charles Leon

Employees surveyed said that upper management rarely encouraged creative and flexible thinking, particularly if it might upset or disrupt existing ways of doing things. Creative thinking and systems thinking are not necessarily incompatible. Naysayers should propose questions that provoke creative solutions.