July, 2009

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An Interview with Jonathan Fields, Career Renegade

Lateral Action

Jonathan Fields is obsessed with the process of creation. Over the last decade, he's created, built and sold two companies, helped launch nearly a dozen brands, launched the popular blogs Awake@TheWheel and Career Renegade and, in January, published the book, Career Renegade: How to Make a Great Living Doing What You Love under Random House' Broadway Books.

Career 52
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Why Multitasking Doesn’t Work

Lateral Action

You wouldn't drink and drive. But would you drink and write? Maybe a glass of wine could be just the thing to get you started on that poem to your sweetheart. But how about a few beers before writing an important e-mail? Or a business proposal? Could you do with a shot of whisky before taking a phone call from a client? How about some Dutch courage before a big presentation?

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The Heart and Soul of “Big” Success

Lateral Action

The charming “Heart and Soul” melody plays a starring role in this delightful clip from the 1988 Tom Hanks movie, Big. But there’s more going on in this magical scene than meets the eye. The kind of magic that can lead to big success for creatives and entrepreneurs, without having to sell your soul or count on wishes to get what you want. Big is the story of 12-year old Josh Baskin who makes a wish "to be big" to a magic fortune-telling machine at a local carnival.

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Is Your Phone Killing Your Creativity?

Lateral Action

Photo by inottawa. Once upon a time, a creativity researcher asked a group of schoolchildren to write her some stories. She encouraged them to write about whatever they liked and let their imaginations run free. Reading through the stories, she was disappointed. Instead of wild imaginations she found tame thoughts and lame tales. The tales tended to be very tedious and unimaginative, as if the children were stuck with this very restricted way of thinking.

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The Ultimate Guide to Marketing Your Training Program

Learning how to promote your training courses online is key to growing your training business. In this Ultimate Guide to Marketing we cover effective and modern marketing strategies that will help you market your training program, and sell more courses. You’ll learn how to: Harness the power of SEO to drive website traffic Convert more website visitors to sales Create smart email marketing campaigns Get the most out of course marketplaces Establish a referral program And more… Get ready to see y

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Mervyn Peake: How to Build a Castle in the Air

Lateral Action

Image copyright The Mervyn Peake Estate. Please do not reproduce without permission. You know that dream you've had, at the back of your mind, forever? The one you've been promising yourself you'll get round to - one-day. It's not going to happen. Why not? Because dreams don't happen. Accidents happen. World events happen. Things just happen to happen to you.

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Roger von Oech’s Top 10 Creativity Blogs

Lateral Action

Creativity guru Roger von Oech recently listed his choice of 10 Blogs to Stimulate Your Creativity at Blogs.com. It’s a great list, featuring several of my favourites plus some new discoveries: Althouse Bad Banana Belmont Club Idea Sandbox Innovation Tools Lateral Action Logic + Emotion Philosophistry Wishful Thinking Visit the original post to read Roger’s […].

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An Interview with David Airey, Graphic Designer

Lateral Action

David Airey, a graphic designer from Northern Ireland, has been involved in the creative arts since the 1990s when he enrolled on his first graphic design course. Having honed his skills working in the UK and the United States, he then made a conscious choice to specialise in logo design. Self-employed since 2005, David has amassed an impressive global client-list, including the likes of Yellow Pages (Canada), Giacom (England), and Berthier Associates (Japan).